Brand Identity · Logo Design
logofolio.
A collection of brand identities crafted across industries — each mark built to communicate character, command attention, and hold meaning at every scale.
Discipline
Brand Identity
Timeline
2022 – 2025
Tools
Illustrator · Figma
Output
Mark · Wordmark · System
Rankwatch Golden Ratio
15
Logos Designed
6+
Industries
3yr
Span
100%
Custom Marks
identity
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mark
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symbol
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wordmark
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identity
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mark
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symbol
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wordmark
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02 02 — Approach
How every mark gets made.
Logo design starts before the sketch. Understanding the brand's voice, audience, and competitive space shapes every decision — from form to colour to scalability.
Discovery
Brief → Research → Direction
Every project starts with a brand audit — who they are, who they compete with, and what gap the identity needs to fill. Three distinct directions are explored before any refinement begins.
Craft
Sketch → Vector → Refine
Marks are drawn analog first, then built in Illustrator at high precision. Grid systems, optical corrections, and spacing ratios are applied at every stage to ensure the mark holds at 16px and 16m.
System
Usage → Colour → Delivery
A logo is a system, not a single file. Primary mark, monogram, reversed variant, clear space rules, and a defined colour palette are delivered alongside every identity.
Next Project
hands on 3d.
buddhpriya93@gmail.com  ·  +91-8840-871-715  ·  buddh.in